Brand Questionnaire
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The Basics
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Step
1
of 5
Name
First
Last
Job Title
CEO/Owner
Administrator
Creative Director
Director of Operations
Date of Birth
MM
1
2
3
4
5
6
7
8
9
10
11
12
DD
1
2
3
4
5
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13
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20
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25
26
27
28
29
30
31
YYYY
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
1999
1998
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1995
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1993
1992
1991
1990
1989
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1987
1986
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1982
1981
1980
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1974
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1972
1971
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1937
1936
1935
1934
1933
1932
1931
1930
1929
1928
1927
1926
1925
1924
1923
1922
1921
1920
Business Email
Business Phone
Business Name
Tagline
Address
Address Line 1
Address Line 2
City
State / Province / Region
Postal Code
Afghanistan
Albania
Algeria
American Samoa
Andorra
Angola
Anguilla
Antarctica
Antigua and Barbuda
Argentina
Armenia
Aruba
Australia
Austria
Azerbaijan
Bahamas
Bahrain
Bangladesh
Barbados
Belarus
Belgium
Belize
Benin
Bermuda
Bhutan
Bolivia (Plurinational State of)
Bonaire, Saint Eustatius and Saba
Bosnia and Herzegovina
Botswana
Bouvet Island
Brazil
British Indian Ocean Territory
Brunei Darussalam
Bulgaria
Burkina Faso
Burundi
Cabo Verde
Cambodia
Cameroon
Canada
Cayman Islands
Central African Republic
Chad
Chile
China
Christmas Island
Cocos (Keeling) Islands
Colombia
Comoros
Congo
Congo (Democratic Republic of the)
Cook Islands
Costa Rica
Croatia
Cuba
Curaçao
Cyprus
Czech Republic
Côte d'Ivoire
Denmark
Djibouti
Dominica
Dominican Republic
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Eswatini (Kingdom of)
Ethiopia
Falkland Islands (Malvinas)
Faroe Islands
Fiji
Finland
France
French Guiana
French Polynesia
French Southern Territories
Gabon
Gambia
Georgia
Germany
Ghana
Gibraltar
Greece
Greenland
Grenada
Guadeloupe
Guam
Guatemala
Guernsey
Guinea
Guinea-Bissau
Guyana
Haiti
Heard Island and McDonald Islands
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Iran (Islamic Republic of)
Iraq
Ireland (Republic of)
Isle of Man
Israel
Italy
Jamaica
Japan
Jersey
Jordan
Kazakhstan
Kenya
Kiribati
Korea (Democratic People's Republic of)
Korea (Republic of)
Kosovo
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Latvia
Lebanon
Lesotho
Liberia
Libya
Liechtenstein
Lithuania
Luxembourg
Macao
Madagascar
Malawi
Malaysia
Maldives
Mali
Malta
Marshall Islands
Martinique
Mauritania
Mauritius
Mayotte
Mexico
Micronesia (Federated States of)
Moldova (Republic of)
Monaco
Mongolia
Montenegro
Montserrat
Morocco
Mozambique
Myanmar
Namibia
Nauru
Nepal
Netherlands
New Caledonia
New Zealand
Nicaragua
Niger
Nigeria
Niue
Norfolk Island
North Macedonia (Republic of)
Northern Mariana Islands
Norway
Oman
Pakistan
Palau
Palestine (State of)
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Pitcairn
Poland
Portugal
Puerto Rico
Qatar
Romania
Russian Federation
Rwanda
Réunion
Saint Barthélemy
Saint Helena, Ascension and Tristan da Cunha
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Pierre and Miquelon
Saint Vincent and the Grenadines
Samoa
San Marino
Sao Tome and Principe
Saudi Arabia
Senegal
Serbia
Seychelles
Sierra Leone
Singapore
Sint Maarten (Dutch part)
Slovakia
Slovenia
Solomon Islands
Somalia
South Africa
South Georgia and the South Sandwich Islands
South Sudan
Spain
Sri Lanka
Sudan
Suriname
Svalbard and Jan Mayen
Sweden
Switzerland
Syrian Arab Republic
Taiwan, Republic of China
Tajikistan
Tanzania (United Republic of)
Thailand
Timor-Leste
Togo
Tokelau
Tonga
Trinidad and Tobago
Tunisia
Turkmenistan
Turks and Caicos Islands
Tuvalu
Türkiye
Uganda
Ukraine
United Arab Emirates
United Kingdom of Great Britain and Northern Ireland
United States Minor Outlying Islands
United States of America
Uruguay
Uzbekistan
Vanuatu
Vatican City State
Venezuela (Bolivarian Republic of)
Vietnam
Virgin Islands (British)
Virgin Islands (U.S.)
Wallis and Futuna
Western Sahara
Yemen
Zambia
Zimbabwe
Åland Islands
Country
What industry is your business in?
Author
Tattoo Studio
Service-Based Small Business
Weddings
Retail
Pottery Studio
Restaurant
Other
Please tell us the industry for your business.
Tell us in a few sentences about your business and its service or product.
How many employees does your business have?
1-5
50-100
5-25
100-500
25-50
500 +
What is your annual revenue for the business?
$25,000 - $50,000
$250,000 - $500,000
$50,000 - $100,000
$500,000 - $1,000,000
$100,000 - $250,000
$1,000,000 +
What are your business goals?
Financial Freedom
Creative Expression
Personal Fulfillment
Flexible Schedule/Lifestyle
Independence
Follow Your Passion
Create Jobs
Learn New Skills
To Call The Shots
Next
Have you ever worked with a designer or design firm before?
Select One
Yes
No
Tell us about your experience. What did you like/dislike?
Are there any target dates that we need to be aware of?
Do you currently have branding for your business?
Select One
Yes
No
What elements of Brand Identity do you currently have?
Logo
Color System
Typography System
Photography System
Illustrations
Patterns
Do you currently have any photos, illustrations or graphics that you want to share?
Click or drag a file to this area to upload.
What color style fits your Brand Identity?
Light
Bright
Patterns
Dark
Muted
Pastel
Are there any colors that you would like to avoid?
What design elements do you think that you need for your brand strategy?
Logo Variations
Brochures/Posters
Packaging Design
Apparel
Business Cards
Illustration/Pattern Design
Next
Who are your top competitors?
What are the key benefits/advantages you offer as opposed to your competitors?
Who are your potential customers/clients?
What challenges do your customers face, and how do you help to solve them?
How do you currently interact with your customers/clients?
How do you want to promote your business to your customers/clients?
Social Media
Blog
Podcast
Email Marketing
Events
Word Of Mouth
What social platforms do your customers interact with?
Facebook
Instagram
Twitter
Pinterest
LinkedIn
Other
What Other platforms do you customers interact with?
Next
Pick three values you want your customer to think of when they think of your brand:
Quality
Knowledgeable
Reliability
Consistency
Conservative
Modern
Sustainability
Craftsmanship
Fearless
Pick three attributes you want your customer to think of when they think of your brand:
Fun
Serious
Premium
Friendly
Affordable
Professional
Casual
Sporty
Creative
Select the tone of voice you want your customer to think of when they think of your brand:
Casual
Neutral
Formal
Formality
Casual
Formality Casual
Neutral
Formality Neutral
Formal
Formality Formal
Funny
Neutral
Serious
Humor
Funny
Humor Funny
Neutral
Humor Neutral
Serious
Humor Serious
Sassy
Neutral
Respectful
Respect
Sassy
Respect Sassy
Neutral
Respect Neutral
Respectful
Respect Respectful
Passionate
Neutral
Practical
Enthusiasm
Passionate
Enthusiasm Passionate
Neutral
Enthusiasm Neutral
Practical
Enthusiasm Practical
Are you creating your own content, or do you need help with messaging and copywriting?
Do you have photography to use, or will we be responsible for stock images and arranging photographic strategy?
Next
Who will be the decision maker for all phases of the Branding Strategy?
What day of the week and time is best to schedule consultations or approval meetings?
Monday
Thursday
Morning
Tuesday
Friday
Afternoon
Wednesday
Saturday
Anytime!
How do you prefer to communicate?
Email Communication
Text Communication
FB Messenger Communication
Phone Communication
Client Portal Communication
Video Chat Communication
Anything else you'd like to add?
Submit